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Blockbuster Spins Massive Reduction in TotalAccess Benefits

Click here to see Blockbuster's official statement about the massive reduction in TotalAccess benefits. This is basically what Blockbuster Underground previously reported. The humorous difference is how Blockbuster is pathetically trying to spin this subscription benefit cut as a plan enhancement. Blockbuster is trying to trick TotalAccess subscribers into thinking they are now getting some sort of an improvement to their service when the reality is that TotalAccess subscribers are about to get far fewer DVDs for their subscription price.

Why did Blockbuster not just come out and say,

“Congratulations! Because you have been a loyal TotalAccess subscriber, Blockbuster is rewarding you with far fewer DVDs per month for the same price you have been paying. Lucky dog! Now you have much more time to watch glorified teenage karaoke shows on primetime television. Enjoy!”


Blockbuster TotalAccess Is Getting Worse, Much Worse

Blockbuster has found yet another way to slap TotalAccess subscribers across the face. According to Anders Bylund of Motley Fool, in-store exchanges might be changing in a big way. In the past, if you were a Blockbuster TotalAccess subscriber, you could exchange some or all of your online rentals at a Blockbuster store for free in-store rentals. As soon as the counter clerk scanned in your online rentals, slots would open in your queue allowing additional online DVDs to ship. You could return the in-store rentals any time before the due date at no cost. Under this system, on a three-out plan, you could actually have six DVDs (three online and three in-store) at your house at a time.

The new TotalAccess system--currently being tested--is far worse. Under the new system, your in-store exchanges will count against your plan limits. For example, if you are on a three-out plan, your plan will not permit you to have more than three Blockbuster DVDs in your possession at a time. You might exchange all three of your online rentals at a store, but Blockbuster Online will not ship another online DVD to you until you return an in-store rental to the store. Therefore, if you have three in-store rentals and you do not make it back to your Blockbuster store for a few days, those in-store rentals are going to delay shipment of your online rentals by the same amount of time. Under this new system, will you have to return those in-store rentals as soon as you possibly can or face significant delays on your online account.

This plan modification will be another major reduction in TotalAccess subscriber benefits. Isn’t it ironic that ever since Blockbuster adopted the TotalAccess name, subscribers have been hit with increasingly deeper reductions in subscriber benefits? Perhaps, Blockbuster LimitedAccess is a more accurate name for the plan, but that honest approach might not sell many subscriptions. It looks like Blockbuster is a flailing company that cannot figure out a way to be profitable without misleading and mistreating customers. When Blockbuster finally goes bankrupt, is anyone really going to feel sorry for them?


Blockbuster Gives Subscribers the Finger with the Delayed Weekend Delivery Tactic

The latest in a seemingly unending string of brazen delay tactics employed by Blockbuster Online is the Delayed Weekend Delivery Tactic. In this sneaky little scheme, Blockbuster limits shipping to at least some subscribers during the first part of the week to DVDs which are likely to spend long times in transit and not arrive until Friday or later. Here is an example of how this tactic works.

Bob returns all three of his online DVD rentals to a Blockbuster store on Sunday. As soon as the Blockbuster store clerk scans in those three DVDs at the counter, Bob will have three open slots in his queue. If Blockbuster were honoring their obligations to Bob, they would ship three new DVDs to him on Monday. When Blockbuster Online uses the Delayed Weekend Delivery Tactic, however, Blockbuster ships to Bob only DVDs from shipping centers outside of Bob’s standard shipping area. Since these DVDs travel greater distances, they take longer to arrive at Bob’s house. The result is that Bob may not receive his new DVDs until Friday or later. Since Blockbuster’s last shipping day of the week is Friday, Bob will find it impossible to return his DVDs to a Blockbuster store in time to have more DVDs shipped that week. The situation forces Bob to wait until the following week for any more DVD shipments. Unfortunately, Blockbuster will, once again, delay Bob’s DVD shipments during that following week. Essentially, Blockbuster has made it virtually impossible for Bob to receive more than three DVDs from Blockbuster Online in any given week.

If your DVDs are consistently not arriving until Friday or later, Blockbuster Online is probably throttling the flow of DVDs to you using the Delayed Weekend Delivery Tactic. Even though, you are paying full price for a full subscription, Blockbuster has cut your benefits roughly in half.

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