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Very High Demand Status at Blockbuster

If you have checked your Blockbuster Online queue recently, you have probably been surprised to see a lot titles marked as Very High Demand, High Demand, Medium Demand, etc. This seems like something new, but it really is not. The is just Blockbuster's way of putting a positive spin on a bad inventory problem.

The title statuses used to be Very Long Wait, Long Wait, Short Wait, etc., but those terms sound negative. The terms automatically imply there will be a wait, and waiting for DVDs is no fun.

Demand, however, is much more positive. Everybody loves demand. Demand implies desirability, as in "We're terribly sorry, but Disc 3 of Happy Days Season 2 is in Very High Demand. We have only one copy of that disc for the entire country and Gus from Grand Rapids has been hanging on to it for months while he is perfecting his Fonzie impression for the community center talent show."

Don't be misled by the slick change in terms. You are not getting those DVDs that have been sitting at the top of your queue for over a year, because Blockbuster does not have them in sufficient quantities. Blockbuster could buy more copies of those titles, but that would cost them money. As long as you are loyally paying for your subscription each month and not threatening to cancel, why should Blockbuster be concerned with meeting your needs as a customer?

This is the point we all realize the new Blockbuster has already jumped the shark.


Anonymous said...

blockbuster sucks--they don't even have the dark knight rises and bourne legacy in--over a week after their release! Unacceptable!

Anonymous said...

Service continues to get worse, to the point that some titles that have been listed as "Short Wait" for almost a year still haven't become available or shipped. I used to get my two titles a week on a regular basis, but now I am typically receiving 1, due to the processing delay and the titles shipping from a more distant location. I also no longer have any store locations nearby, so that benefit is now worthless. Dish and BB should be ashamed of themselves for turning what used to be a great service into a complete sham.

Anonymous said...

I finally gave up on The final straw was when the sent me season 1 disc 1 and season 2 disc 1 of Lost. Emails to customer service were comical, they basically blamed me for the way my queue was set up. After a week of arguring back and forth and getting responses that didnt even address my concerns, I just cancelled and went with nextflix.

Chrystal High said...

This week, none of the new releases were delivered to Blockbuster. Speaking with the manager about it, she said there was an issue with shipping, so they believe. The problem I have with it all is Blockbuster would get their shipment in two/three weeks in advance, so this is very unusual for the company. Jumping the shark seems to be fitting, as this seems like it is a sign of the company's end.

Moe Badderman said...

Blockbuster "service" has disappeared completely, it is a shame this company has been run into the ground.

Anonymous said...

I smell a lawsuit. advertising new releases on your main web page and not delivering.

shame on blockbuster.

Anonymous said...

Everyone please take pictures of your store closings. Please document these closing stores.

Anonymous said...

Same problem here....I use to get my blue rays it seems they slow down mailing service on purpose to save on postage,

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